So you're thinking about getting Ontraport for your business but aren't exactly sure which plan to get based on Ontraport pricing.
Well, you're in the right place… after helping hundreds of clients set up their businesses with Ontraport, I can help you get the right Ontraport account at the lowest price available.
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Ontraport Pricing and Plans
Ontraport has 4 different account plans available (use the image slider to see pricing for 500 contacts vs 10,000 contacts):
Pricing for 500 Contacts
Pricing for 10K Contacts
- Ontraport Basic Account (starting price of $29 per month)
- Ontraport Plus Account ($99 per month)
- Ontraport Pro Account ($149 per month)
- Ontraport Enterprise Account ($299 per month)
While it looks straightforward at a glance, there are lots of things to consider.
Which Ontraport plan you need is largely based on the number of subscribers you have and the features you need access to.
Below is a breakdown of key features of each plan, as well as a rundown of what features you'll be missing at the lower tiers.
Also, keep in mind that all Ontraport pricing plans come with unlimited email sends… the difference in price for each tier is based on features, and the price of each tier increases based on the number of contacts in the account. You can also add additional users to each plan.
The Ontraport Free Trial
As with many CRM suite plans, Ontraport offers a free CRM account on a 14-day free trial. This includes all the features small businesses need in terms of marketing automation features. The free trial includes marketing campaigns, email marketing, payment gateway integration, video hosting, marketing analytics, automated task management, and contact management CRM tools.
All the features in their free trial (all their free tools) function exactly the same as in the paid pricing plans.
In addition to what Ontraport offer, when you purchase through our affiliate link we offer a free video library as free education to help you maximize their lead capture and landing page templates, drag-and-drop functionality, ecommerce setup, WordPress plugin, and coupon codes.
Ontraport Basic Pricing Plan
Ontraport pricing on the basic plan is $29 per month and includes up to 500 contacts and gives you unlimited email sends. This account is right for you if you're just starting out and need a very basic Customer Relationship Management (CRM) system, basic automation, email marketing, lead capture, and landing pages. You can also add up to three user seats to the account ($9/month per user seat) if you have other people on your team who need separate access.
Honestly, I never recommend this plan as the power of Ontraport's All-in-One functionality is lost. You're going to be missing out on a ton of features (like payment processing, membership sites, affiliate system, analytics dashboard, and page tracking) and you'll be wanting to upgrade in the first week anyway.
Unless you're on a seriously tight budget, skip the Ontraport Basic Account.
Ontraport Plus Pricing Plan
Ontraport pricing on the Plus Plan is $99 per month for up to 500 contacts and unlimited email sends.
It also allows you to add up to 10 additional user seats ($19/month per user seat) – which is nice if you have an assistant or someone else on your team you'd like to give Ontraport access to.
This is where I recommend you start if you have a mailing list of fewer than 2500 contacts, as you get all of the most important features (minus things like custom objects and UTM tracking). But unless you run a very complex business or are running big ad campaigns you probably won't be using these advanced features yet anyway.
Ontraport Pro Plan
Ontraport pricing on the Pro Plan is $149 per month for 500 contacts and gives you unlimited emails per month.
It also allows you to add an unlimited number of user seats ($49/month per user seat) which can be customized so that your team only has access to the parts of Ontraport they need, and locks them out of the stuff they don't (like financials for example).
The Ontraport Pro plan gives you access to their entire feature set which means you'll really never run into a limitation. This means you get all the top analytics features, API access, the CRM platform, and training package.
This is definitely the place to start if you have 2500 to 10,000 contacts, you're getting into paid advertising, run a sales team, or want advanced pipeline tracking.
Ontraport Enterprise Account
Pricing on the Ontraport Enterprise Plan is $299 per month for 500 contacts and unlimited emails per month.
This plan also allows you to add an unlimited number of user seats ($69/month per user seat) so great if you have a bigger team managing all aspects of your business.
At the Enterprise Account level, you get access to the entire feature set, as well as a dedicated account rep.
I recommend this account if you have greater than 10,000 email contacts, have a bigger team, or are transitioning from another enterprise-level CRM like Hubspot, Marketo, Eloqua, or InfusionSoft.
How Much Does Ontraport Cost?
How much Ontraport costs really depends on what features you need. Most new small business owners will be content with the basic and plus plans, but if you need unlimited users, want to run referral programs, user fulfillment lists, or want to run large sales teams you'll need to upgrade to their starter Professional Enterprise. Custom pricing is available if you have a larger list (up to 5 million contacts).
How to Save Money on Your Monthly Cost
All Ontraport pricing plans can be monthly or annual plan. If you pay monthly (billing period of 30 days) you'll pay the regular rate while going for their annual pricing will save you two months. I highly recommend annual plans if it's in your budget as it saves quite a lot over the long term.
How Can We Help You?
As an Ontraport Certified Consultant, I've helped many new small businesses and medium businesses with their business process automation through our done-with-you setup solution. Ontraport offers some setup help but not the same hands-on help that many new users appreciate.
If you have a new business, the last thing you want to do is waste time trying to figure out all the features, the right Ontraport pricing plans, set up your own membership sites, build your own landing pages, and sort out the email marketing
The Bottom Line – Ontraport Cost
Regardless of what Ontraport pricing plan you choose (with the exception of the Basic Plan), you're getting access to incredibly powerful software that has the ability to run almost every aspect of your business.
You also get access to Ontraport's best-in-class customer support team. I'm not exaggerating here… if you get stuck, click the help icon in your account and you can be in a one-on-one screen share with one of their support reps within minutes.
Whether you're just getting started or are a seasoned business, Ontraport has everything you need to automate and scale your business.
What is Marketing Automation?
Marketing automation is a technology that automates repetitive marketing tasks. It helps companies increase efficiency, generate more leads, nurture their existing customers, and uncover new insights about their target market. With the right marketing automation platform – like Ontraport – businesses of all sizes can save time and money while they grow their sales and profits.